Data Management & Business Analytics of Embassy of Sweden

Abstract

This report provides a comprehensive analysis of the Embassy of Sweden’s operations and strategic initiatives in Dhaka, Bangladesh. The primary objective was to assess the embassy’s diplomatic, development, and consular functions, identify key challenges, and evaluate the effectiveness of its engagement model in the context of a rapidly developing nation. The findings reveal that the Embassy of Sweden maintains a robust and well established diplomatic presence. Its foundational operations, particularly in consular services and development cooperation, adhere to best practices, ensuring reliable support for Swedish citizens and partners. However, the study also highlights operational vulnerabilities, such as challenges related to fraudulent visa applications and the complexities of third-party involvement in development projects. The analysis further demonstrates a strategic evolution in the Embassy's approach, moving from traditional, descriptive public diplomacy to a more proactive and prescriptive model. Key examples include the transition from simply funding projects to actively prescribing targeted interventions in judicial reform and the sustainable fashion industry, as well as the shift from general promotion to tailored, data-driven engagement strategies. This proactive stance is crucial for addressing multifaceted challenges and maximizing impact.