Product Diversification and The Enhancement of Export Volume From Bangladesh To EU & Non-Traditional Markets

Abstract

We haye got a yery) competitive market place, this day. There is a need for business organizatiotrs to ensure continual improvement. Garment Manufacturing companies experieuce gt'owing pressure to improtte qualitl,-, increase productitity, and reduce cost with limited resottrces. The paper reviews the literature on this industry, and eyaluates future trends in the in.ternational and domestic clothing indttstry. Fashion industtl need to reduce re,\ponse time, elintinate errors, procluct dit,ersificcttionfor search the new market and improve cLrstomer satisfaction to increase the volume of export qttantity.